- 課程詳情
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課程介紹
每個社交平臺都有其共通性,但不管是什么樣的表現形式,我們要做的都是內容營銷。內容營銷就是以有趣,教育和引人入勝的方式講述品牌故事,傳遞價值和信息,吸引消費者,將潛在客戶轉變為付費客戶。
那么,如何利用各大社交平臺做好內容營銷?首先要警惕你的“中國思維”,中式英文和中式宣傳語會讓人摸不著頭腦,聽聽Jamal老師怎么說。
product Content Strategy
Good Visual
User Experience
Advantage
Benefits
Simple and Strong Statement
80/20 90/10 -80% pictures /20% text
education Content Marketing
Many in sales will agree that it is the role of a seller to educate their buyer。
Educations can be articles , videos , pictures , Documents
Product knowledge , specification
Industry Knowledge
Manufacturing Knowledge
Raw Material knowledge
Economy Knowledge
China Knowledge
......